About Me

Why me ?

I have a strong background working in sales and in the production team of medium-sized agencies. I can naturally communicate with decision makers as well as developers.

My professional experiences and my two master's degrees in Digital Marketing and Data Analytics gave me a deep understanding of the marketing funnel powered by code and data analytics.

I love challenging experiences that allow me to learn new skills in a fun environment and share it with the SEO community.

Hard Skills

PROFESSIONAL EXPERIENCES

PROGRAMMING LANGUAGES

HTML & CSS

JavaScript

SQL

Python

Regex

Designed prioritized roadmaps and content SEO strategies for all types of websites.
Deployed link building campaigns in France and abroad for E-commerces (Wine, CBD, etc…).
Conducted SEO technical audits on WordPress, PrestaShop, Magento and Shopify.
Ensure proper understanding of SEO optimization recommendations by the client’s technical team.
Building custom-made reports and data analysis.
Built the agency’s case studies, improved the commercial prospecting strategy and sold about 15k euros each month.

TOOLS

Defining multi-channel digital marketing strategies responding to the client’s business goals.
Agency services sales (SEO, SEA, email marketing, social ads, graphic design, web development…).
Manage the different parties to ensure the delivery of services on time and in accordance with the client’s expectations.
Assisting the Google Ads and SEO account managers.
Build and present Google Data Studio performance reports.

Analyzing and reporting programmatic advertising revenue.
Measurement and analysis of the website loading speed before the ad-exchange migration.
CTR optimization through A / B testing with Google AdSense.
Organize and animate the Sprint Reviews.

SPOKEN LANGUAGES

Lucio Laria

EDUCATION

Data Analytics Courses: Web development, agile methodologies, Python, SQL, Bootstrap, Jquery, Web Analytics, Quantitative Data Analysis, DMP, Bootstrap & jQuery, Advanced Excel…

Digital Marketing Courses: Growth Hacking, SEO & SEA, Video Marketing, Design, Digital Advertising, Digital Consumer Behavior, Branding…

Courses: Digital Marketing Strategy, Digital Marketing Technology, Google Analytics, Social Media, SEO, SEA, Social Ads, Budgeting

Courses: Marketing, VBA, SQL, Statistics, Math, Microeconomics, Macroeconomics, Business Strategy, Finance, Business law, private and public law, accounting, Monetary Instruments, Production strategies…

Learn JavaScript – CodeAcademy: conditionals, functions, arrays, iterators, objects, promises, async-await, requests.
Programming for SEO’s – Nacho Mascort: JavaScript, Node JS, Python, Regex, SQL uses cases within SEO.
Link building – Sebastian Galanternik: Buying backlinks, Pyramidal linkbuilding, automation, internal linking…
E-Reputation – Sebastian Galanternik: On Page & Off Page strategies, prevention and attacking.
Google Skillshop Certifications: Google Ads Search, Google Ads Display, Google Analytics Individual Qualification